The CAN-SPAM Act 2003, a law, which was signed by President St. George W.
Bush on Dec 16, 2003, forms the United States’ initial national standards for the sending of economic e-mail and needs the Federal Trade Commission(FTC) to enforce its provisions.
CAN-SPAM describes the full form of bill’s name as Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003.
The CAN-SPAM Act, is a law which sets the principles or rules for commercial email, establishes necessities for commercial messages, offers recipients the right to stop you emailing them, and gives right to tough penalties for violations.
The word “canning” puts associate degree of finish to spam.
The bill was sponsored by Senators Conrad Burns and Ron Wyden in Congress.
The law needed the Federal Trade Commission to report back to Congress at intervals twenty four months of the effectiveness of the act. No changes were recommended.It conjointly needs the Federal Trade Commission to promulgate rules to defend consumer from unwanted movable spam.
On Dec 20, 2005 the Federal Trade Commission reported that the amount of spam has begun to level, and because of increased anti-spam technologies, less was reaching client inboxes
A significant decrease in sexually specific e-mail was conjointly reported .Later modifications modified the initial CAN-SPAM Act of 2003 by
- Adding a definition of the term “person”
- Modifying the term “sender”
- instructive that a sender could follow with the act by as well as a post workplace box or personal mailbox
- instructive that to submit a legitimate opt-out request, a recipient can’t be needed to pay a fee, offer data aside from his or her email address and opt-out preferences, or take the other steps aside from causing a reply email message or visiting one page on an Internet website.
Above modification can be understood clearly as:
CAN-SPAM’s main requirements for sender——-
- Do not use wrong or misleading header information
- subject line should not be deceptive
- If message is ad then it should disclose clearly
- Tell Recipient about your location
- Tell recipients the way to opt of receiving future email from you.
- Monitor what others are doing on behalf of your place
- Honor opt-out requests promptly
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